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Meeting your clients’ needs

Lately, I’ve been exploring Needs – those essentials in life. I’ve been wondering what are the simplest building blocks of a good life and how can that be applied to business so that we aren’t continually producing waste (products, time, energy, etc). As I delved into the world of Needs, it became apparent that it [...]

Understanding your needs as a solo business owner

Here’s my latest article from Flying Solo… One of the essentials of business success is understanding and meeting your customer needs. But a valuable first step in creating a business that works for you as well as your customers is understanding your own needs…
To succeed in your solo business, you have to understand your physiological [...]

Career Change: Designing my new brilliant career

When you’re self-employed, changing careers isn’t just about looking in the local paper to see what jobs are on offer. You actually have the opportunity to continue creating your own work in whatever field or way you choose. Over the last few months I’ve been re-imagining the work I do (and importantly, could do) and [...]

Seven ways to create a sustainable business

Creating a sustainable business isn’t just about turning off the lights at the end of the workday. The triple bottom line of people, planet and profits is a useful way to approach creating a business that will manage all your resources sustainably. Here’s Part 1 of an introductory, sustainable soloist series that I did for Flying [...]

Good karma job hunting: Connecting with the hidden job market

Tapping the “hidden job market” is an oft-mentioned strategy touted by employment experts advising how to find your ideal work. 
If you’ve been looking for a job recently, you’ll know that relying on the newspapers or job sites for finding out about job opportunities doesn’t turn up many “woo hoo” jobs. At the other end, if [...]

Setting up your Business Action Group

Here’s the second part of the Business Action Group article which sets out the basics for setting up your own group.
Last month we talked about getting together with other soloists to support and grow your business through a Business Action Group (BAG). If you’re thinking “This is for me” then here are the steps to [...]

Dealing with Non-paying Clients

I recently had my first non-paying client as a soloist. And, if I may share, it hurt. As someone who likes to go on about the importance of building great client relationships, this really stung. I couldn’t just let it ride.

Is this the coolest business card ever?

I love business card design. I think there’s something about the size constraints of the card that make people think a little bit more creatively about how they represent themselves and their business. In the most memorable cards, it’s the combination of typeface, colour, text and images with texture, material, shape and size that give [...]

Recession-proof business ideas #1: The topless coffee shop

When times get tough, it seems the tough get a little creative. The Grand View Coffee Shop opened in the small town of Vassalboro, Maine last week and is gathering international attention for its very unique USP: All the wait staff (male and female) are topless.
Media reports indicate that the owner, Donald Crabtree, received over [...]

Time to start enjoying your work?

Is consciousness around work finally beginning to shift?
Could we be starting to see work as something that doesn’t have to be a drudge or a means to a financial end?
Perhaps.
The uncertainty of the current economic climate seems to be influencing people’s decision to stay in jobs they are not happy in. It has been a [...]